Тип публикации: доклад, тезисы доклада, статья из сборника материалов конференций
Конференция: International Scientific Conference on Agribusiness, Environmental Engineering and Biotechnologies (AGRITECH); Krasnoyarsk State Agrarian Univ, Krasnoyarsk, RUSSIA; Krasnoyarsk State Agrarian Univ, Krasnoyarsk, RUSSIA
Год издания: 2020
Идентификатор DOI: 10.1088/1755-1315/421/2/022054
Аннотация: Development of agricultural production in Russia is seen as an important condition for food and economic security not only in agricultural production territories, but also in the territories where agribusiness is a socially significant industry that provides employment for the population. Agribusiness development requires multifaceПоказать полностьюted state support for producers, aimed not only at increasing the volume of agricultural production, but also at increasing its competitiveness by improving its quality, as well as creating and promoting regional product brands. The need to ensure effective support for agribusiness based on territorial branding determined the necessity to identify priority areas for food branding. The research conducted by the authors proved the need to carry out factor analysis of consumer perception of quality for food branding. © Published under licence by IOP Publishing Ltd.
Журнал: IOP Conference Series: Earth and Environmental Science
Выпуск журнала: Vol. 421, Is. 2
Номера страниц: 22054
ISSN журнала: 17551307
Издатель: Institute of Physics Publishing